Old Tacoma Records was founded by producer Eliot Lipp in 2012, and is dedicated to forward-thinking electronic music.
After a hiatus, they were due for a rebrand. With roots in New York and Colorado, the label has acted as a convergence point for renowned producers and artists like Blockhead and Mux Mool. The new brand had to have the sophistication of a resonant saxophone at Red Rocks, with the authentic touch of a fresh tag on the streets of Brooklyn.
We started with some inspiration and strategic conversations…
Tried some
things out...
And ultimately landed somewhere between Colorado and New York.
2023 Icon Logo
Previous Logo
Every brand needs a kit of useful patterns and elements…
And merch worth having in your home or at a show.
Don’t be a Blockhead…
Check out oldtacomarecs.com, follow them on social, and listen wherever you stream music.